About FMO Great companies are built by great teams FMO is your strategic partner for app development and marketing, with a team of professionals that can fit smoothly into your existing app marketing process. We proactively identify and remove growth barriers, build effective app channels, and fine-tune processes with a solid foundational approach. We help your app grow through KPI-based, ROI-focused strategies that support the delivery of high-quality users. Our tailored services improve the efficiency of your app funnel and make a meaningful contribution to revenue growth. Our Mission We are committed to helping clients create global impact At FMO, our mission is to turn app downloads into meaningful revenue and enhance the user experience for subscription-based apps. We prioritize customer-centered solutions that deliver lasting value, supported by a culture of fun, precision, and innovation. With truth and respect, we commit to honesty in every interaction and choose projects with a real chance of success. Embracing a fully remote work environment, we empower our team to thrive with flexibility and nurture a global community dedicated to pushing the boundaries of app marketing. Our goal is to stay ahead, continuously sharing knowledge and insights so our clients and our own team keep a competitive advantage. Through these commitments, we aim to redefine standards in the app industry, making every download count and every user experience exceptional. Our Values, the core values behind our work Customer-Centric What we create for clients, and what they receive from us, should be valuable to them. We look at different possibilities and tirelessly take the customer's point of view. We do not teach app marketing. We teach how to support clients in deciding what is best for them. We propose only solutions that can deliver long-term, tangible benefits. Fun We love laughing out loud and having fun; it is written deeply into our DNA. The better the atmosphere in an office or meeting, the easier it is for us to build a company group that improves the operation of other apps. We experiment, test our vision, and see what works and what does not. This is exciting work, and sadly it is impossible to finish. Accuracy Everything we create is built with attention to detail. We work seriously and care about details that, together, bring unique value to our projects. In all of this, we stay consistent and practice what we promise. Truth and Respect We tell the truth, even when it is uncomfortable. Whether we are speaking behind the scenes, discussing strategic decisions, or communicating with clients, we always provide information that matches reality. We do not take on projects that have no chance of success. This is how we show respect to clients and to each other. Always One Step Ahead We were born from unique knowledge, and because of that we want to keep evolving. We go beyond narrow thinking about app marketing and mobile business, aiming to stay one step ahead of the market. We work as one organism and share our discoveries. All of this helps us build the foundation for a competitive advantage. Fully Remote Work Environment We are now, and always will be, a fully remote team. FMO team members are free to live and work wherever they prefer, as long as the time zone works for their team. Press Coverage, see what the media says about FMO App marketing during COVID-19 "Unlock your app's true potential with FMO's App Growth Audit. We provide a comprehensive and tailored audit to uncover hidden growth opportunities. Book an audit and receive your personalized report in as little as 7 days. Join a 60-minute consultation call with our growth advisor to address your questions and gain valuable insights and actionable recommendations." It is time to think about ASO "App stores have become extremely crowded. Only a thoughtful app marketing strategy can help you break through. This article introduces how to increase organic traffic for mobile apps and improve click-through rate. The goal is to gain as much organic traffic as possible and improve conversion from visit to install." Your mobile app - this is how they see it when they write "Engaging with users does not have to mean only crisis management and responding to problems. Did you know customers expect you to ask them directly? In last year's Apptentive survey, 51% of consumers wanted companies to ask for feedback across all channels, including email, phone, in-store, online, and in-app. Among consumers who prefer leaving feedback in apps, that number was even higher at 64%."